{"id":2116,"date":"2013-10-02T07:42:14","date_gmt":"2013-10-02T07:42:14","guid":{"rendered":"https:\/\/freshstudio.vn\/?p=2116"},"modified":"2022-11-04T07:46:17","modified_gmt":"2022-11-04T07:46:17","slug":"growth-strategy-consultation-and-brand-portfolio-management","status":"publish","type":"post","link":"https:\/\/freshstudio.vn\/vi\/growth-strategy-consultation-and-brand-portfolio-management\/","title":{"rendered":"Growth strategy consultation and brand portfolio management"},"content":{"rendered":"<p>Our client faced significant changes in global trade with the entrance of multiple new players tightening the playing field.&nbsp;This resulted in higher quality product requirements at lower margins with more complex and fragmentary distribution structures.<\/p>\n\n\n\n<p>In their approach to us, our client requested assistance in revitalizing and optimizing their sales and marketing strategy.<\/p>\n\n\n\n<p>By using a step-by-step approach, closely collaborating with client teams in sales, marketing, production and finance, we guided the client in the development of a business strategy for future growth.<\/p>\n\n\n\n<p>The assignment resulted in a focused 5 year strategy, with clear objectives for portfolio and brand management.<\/p>","protected":false},"excerpt":{"rendered":"<p>Our client faced significant changes in global trade with the entrance of multiple new players tightening the playing field<\/p>","protected":false},"author":6,"featured_media":2118,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[76,70],"tags":[202,195],"_links":{"self":[{"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/posts\/2116"}],"collection":[{"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/comments?post=2116"}],"version-history":[{"count":1,"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/posts\/2116\/revisions"}],"predecessor-version":[{"id":2122,"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/posts\/2116\/revisions\/2122"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/media\/2118"}],"wp:attachment":[{"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/media?parent=2116"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/categories?post=2116"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/freshstudio.vn\/vi\/wp-json\/wp\/v2\/tags?post=2116"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}