{"id":2936,"date":"2014-06-12T07:51:25","date_gmt":"2014-06-12T07:51:25","guid":{"rendered":"https:\/\/freshstudio.vn\/?p=2936"},"modified":"2022-11-09T07:54:56","modified_gmt":"2022-11-09T07:54:56","slug":"reaching-lower-income-consumers-with-safe-and-healthy-food-mission-possible","status":"publish","type":"post","link":"https:\/\/freshstudio.vn\/vi\/reaching-lower-income-consumers-with-safe-and-healthy-food-mission-possible\/","title":{"rendered":"Reaching lower income consumers with safe and healthy food – Mission possible?"},"content":{"rendered":"

Food that carries formal food safety certification by government authorities is mainly traded at registered and certified food safety retail outlets, targeting middle and upper income classes. Even though Hanoi\u2019s lower income residents are explicitly demanding for safe and healthy foods, they are generally excluded from these channels.<\/p>\n\n\n\n

The exclusion of lower income consumers from more controlled formal food provision systems urges innovative approaches.<\/p>\n\n\n\n

The research was funded by BoP Innovation Center<\/a> and conducted by Fresh Studio in 2013.<\/p>\n\n\n\n

Get access by downloading the report below and discover whether it is a \u201cMission (im)possible\u201d to reach lower income consumers in urban Hanoi with certified safe and healthy food.<\/p>\n\n\n\n

+\u00a0Reaching lower income groups with safe and healthy food – mission possible?<\/a>\u00a0(3 MB)<\/p>\n\n\n\n

____________________________________________________<\/p>\n\n\n\n

Source: Fresh Studio<\/em><\/p>\n\n\n\n

Language: English<\/em><\/p>\n\n\n\n

Publication date: June 2014<\/em><\/p>","protected":false},"excerpt":{"rendered":"